Inside my head of a transformational leader | Christina Bundgaard, Vice President Commercial for Western Europe at Philips
Description
What does it take to drive commercial success across continents, build high-performing teams and foster a strategic negotiation culture?
In this episode of Inside My Head of a transformational leader, Katherine Edgecombe sits down with Christina Bundgaard, Vice President of Commercial Western Europe at Philips. With a career spanning six countries and three continents, Christina shares her insights on leadership, the importance of negotiation skills and the relentless pursuit of personal and career growth.
Key highlights:
👉 The impact of genuine collaboration in negotiations
👉 Why negotiation is a muscle that needs continuous training
👉 How curiosity empowers career development and analytical thinking
👉 The importance of agility in encountering changes
Christina shares, “Negotiation is no longer just about price; it’s about delivering exponential growth for both retailers and suppliers. And to do that, we must constantly train and refine our negotiation muscle.”
🎙️ Tune in now to The Negotiation Society podcast by clicking on the link in the comment below to gain insights from a leader redefining success.



